Question : How do I calculate the amount of gross web impressions on an ad link of our website for a particular month?

How do I calculate the amount of gross web impressions on an ad banner of our website (or how many people clicked on a particular link on our website) for a specific month? I am not familiar with Gross Web Impression, but I assume that is not simply set a counter to caculate how many times our website has been visited.

Thank you!

Answer : How do I calculate the amount of gross web impressions on an ad link of our website for a particular month?

Well it means finding a php script which works using sessions - but I did not realise what you were asking in the question.

Storing the data in a text file is only bad if you compare it to using a database - it is slower, but whatever you do you will need to use either a database or flat text files.

For this purpose text files won't be so bad - but with larger datasets you notice bigger difficulties.