Question : E-commerce Models

I am writing short reports on e-commerce models, from my text book. Actually i hv to focsed on the models talked on book.
They have four kinds of models like 1.Advertising models( search engine, web portals, company directory pages)
2.  company based models( online subscription, online fee-for-service, fee-for transaction models,  b2c, bsb vistual comunities,storefronts,)
3.Inter-organisational model-(ectronic procurement modelsupply chain models)
4 Third party models like e-malls, auctioan modele-exachange models.

From this- i need to write how these models are inter-related to each other, when i read this all t\thigs i understood thier funtions, and when i start to solve the question i am confused , what i understand is....

for example: company based models such as fee-for-serive, storefronts has to relied on advertising models to sale thier product or services with the support of advertising models they can't exist ., so so on
- and E-malls are group of storefronts, so individual storefronts need to get support frm E-maals to advertise themselvs, so they have relation to each othre.

These kinds of understanding I hv till now when i start to write the answer AM I RIGHT?

Please suggest me if my understanding is wrong! Can anyone help me to improve my reports
Thanx , hoping to hear from u all.

Answer : E-commerce Models

khushi2003 -

Affiliate model =  Provides purchase opportunities wherever people may be on the internet. It does this by offering financial incentives (in the form of a percentage of revenue or fixed amount/item) to affiliated partner sites. The affiliates provide purchase-point click-through to the merchant. It is a pay-for-performance model if an affiliate does not generate sales, it represents no cost to the merchant. Variations include, banner exchange, pay-per-click, and revenue sharing programs.

Used in advertising model here  = http://affiliates.match.com/help/HowItWorks.asp?SID=0D3AFE80-8A13-4DCD-B9DE-5F742CEACEA3&Theme=215

Used in Merchant model here = http://www.landsend.com/cgi-bin/pg.cgi?page=AFFILIAT1099

Can u provide me some tables or graphical examples ? - I have never seen any iterrelational material published on the web.

- duz

P.S. On your other question - Do you have to convince your boss to invest in a specific project or a range of projects like a VC?