Question : AdWords - Your Google Account Management Team

One of our clients has received an email that apparently has come from Google stating they have setup a "Google Account Management Team" to manage their AdWord account for them.

The email includes information held in the account such as phone numbers and states they will call sometime in the next week for further discussion.

Could anyone share anything about their experiences with this?

Answer : AdWords - Your Google Account Management Team

Hi Tiggerito,

I don't do enough Adwords volume to be offered the assistance of the Google Account Management Team, as most of my work is organic.

That being said, theres a thread over on searchenginewatch where a couple mods think its a good thing, not a bad thing.

http://forums.searchenginewatch.com/showthread.php?t=22090

And from a question asked on LinkedIn, someone else seems to have benefitted

As a consultant who manages a team with client PPC budgets ranging in value upwards of $300,000 a year in PPC spend, I and my team have been assigned a Google Account Management Team. We work closely with them through all phases of some of our larger client campaign initiatives.

One of the things they taught us was the importance of setting up individual ad groups with specific keyword phrase groups, where each ad in a particular group links directly to a web site's landing page that is optimized for those specific phrases.

The importance of this can't be overstated.

http://www.linkedin.com/answers/marketing-sales/search-marketing/MAR_SRC/280366-3406676?browseCategory=MAR_SRC

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